VERBULAR PV

Drug safety at the speed of the feed.

We monitor social channels on behalf of pharma and biotech clients to identify potential adverse events and report them to the right people on time. Powered by Verbular PV, our purpose-built pharmacovigilance platform.

Adverse event detection

Human review workflow

End-of-shift reporting

Now in testing

Request a demo → See how it works

Reported headache and fatigue
after dose 2

PV-0041 · Detected 14 min ago · Facebook

Under review

Source

Facebook

Reporter

Identifiable

Product

[Product name]

Event date

Unspecified

Source post

”I've had a splitting headache and feel exhausted since my second dose two days ago. Anyone else experiencing this with [Product name]?”

Facebook · public post Collected 14 min ago

AI-assisted classification

10019211Headache · PT99.4%

10028813Nervous system disorders · SOC99.4%

10019231Headache NOS · LLT97.8%

Approve and notify Flag for review

From social post to
safety report, every time.

Verbular PV runs a structured, seven-step process for every potential adverse event we detect. Nothing is reported without human review. Nothing is missed because of manual oversight.

LISTEN

We monitor the wider conversation.

Verbular PV scans public social platforms and online communities for mentions of your products, flagging posts that may be relevant for safety review.

COMMUNITY

We review your owned channels.

We monitor comments, DMs, and mentions across your brand's social pages, ensuring potential AEs posted directly to your channels are never missed.

DETECT

We find the signal.

Verbular PV surfaces posts that show indicators of a potential adverse event, separating them from general conversation for closer assessment.

CLASSIFY

We assess reportability.

Each candidate is checked against the four core elements required for a valid AE report: an identifiable patient, a suspect product, an adverse event, and a reporter.

ANALYSE

We document the case.

Verbular PV structures the relevant details into a case record, ready for your safety team to review and act on.

REVIEW

Your team approves.

No report goes out without human sign-off. Your safety contact reviews the case, makes any amendments, and approves before notification is sent.

REPORT

We notify and record.

Approved cases trigger immediate notification to your designated safety contacts, with a full end-of-shift summary saved for your records.

Built with
compliance in mind.

Verbular PV was designed by practitioners who have run social PV programmes for global pharma clients. The platform and service are built around the workflows your safety team already follows, with a clear audit trail at every step.

Request a demo →

Framework

ICH E2B principles

Case documentation structured around internationally recognised adverse event reporting guidelines.

Workflow

Human-in-the-loop review

Every case requires explicit approval from your safety team before any notification is issued.

Data

GDPR aware

We collect only publicly available data and handle all case records with appropriate data protection practices.

Records

Full audit trail

Every detection, classification, and approval action is logged with a timestamp and the identity of the reviewer.

Our approach

7steps

in our review process, ensuring every potential AE is assessed before it reaches your safety team.

Human review

0exceptions

reports issued without explicit approval from your designated safety contact. Every single time.

Built from experience

10+yrs

of combined social PV monitoring experience informing how Verbular PV was designed and built.

Ready to see Verbular PV
in action?

We’re currently in the testing phase and working with early partners. If your team handles social PV monitoring, we’d like to show you how we work.